News 10 Jul 2017

Motorcycle sales rebound in second quarter of 2017

Expectations on the rise for second half of the year.

Source: Supplied.

The national motorcycle market produced a second quarter sales recovery to be 4.1 percent down in the first half of 2017 compared with the same period last year, according to the latest data published by the Federal Chamber of Automotive Industries (FCAI).

Half-yearly sales for 2017 totalled 50,908 compared with 53,084 for the same January-June period in 2016, however the April to June sales period recovered some of the ground lost in the first quarter, fuelling industry expectations for a positive second half outcome.

Road bike sales are down by 12.8 percent, with Harley Davidson narrowly retaining its top-selling status overall among the road bikes with 4433 sales for the first half, followed by Honda (4201) and Yamaha (2865).

Aside from Honda’s NBC110 post bike, the Harley-Davidson Breakout (FXSB) was the top-selling road bike at 711 sales, from the Harley-Davidson Street 500 (609), Honda GROM (597), Yamaha YZF-R3 (569) and Honda CBR500R (471).

Overall, Honda is Australia’s top-selling motorcycle brand with 12608 sales so far this year, followed by Yamaha (9827), Kawasaki (4567) and Harley-Davidson (4433).

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