News 5 Apr 2019

Harley-Davidson tops road bike sales in opening quarter of 2019

Overall Australian motorcycle sales decline by 14.6 percent.

Image: Supplied.

Harley-Davidson has topped road bike sales in the first quarter of 2019, with the Federal Chamber of Automotive Industries (FCAI) report indicating a 14.6 percent decline in overall motorcycle sales compared to 2018, while Honda Motorcycles Australia controls the market share with 21.8 percent.

In the road category, Harley-Davidson was the market leader with a 19.1 percent share, followed by Yamaha with 18.2 percent and Honda with a share of 16.6 percent – the division recording a 19.2 percent decline.

The supersport category saw Kawasaki’s Ninja 400 emerge as the best-seller with 250 units sold, followed by the Honda CBR500R (82) and Honda CBR1000RR (67), while in the sport touring segment, Yamaha’s YZF-R3 (189) topped the charts ahead of the Kawasaki Ninja 650L (95) and Yamaha MT-09 Tracer (57).

Harley-Davidson dominated the touring sector with its Street Glide Special (112), Electra Glide Ultra Limited (66) and Road Glide Special (47), as its Breakout (171) was the most popular in the cruiser category ahead of the Honda CMX500 (171) and Harley-Davidson Soft Tail Fat Boy (161).

Out of the naked bikes, Honda’s CB125E (318) was the most popular followed by the Yamaha MT-07L (281) and Yamaha MT-09 (189), with the adventure market being topped by the Suzuki DR650SE (121), BMW R 1250 GS Adventure (97) and BMW R 1250 GS (85).

Detailed Top 10 Report

Detailed Comparison Report

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