News 27 Oct 2011

Tumi and Ducati launch collection of travel and lifestyle accessories

Win a two-up ride with Troy Bayliss to celebrate the partnership!

Tumi sent us this information on its new association with Ducati:

Tumi, the leading international brand of premium travel, business, and lifestyle accessories, has partnered with Ducati to launch a new collection of bold, performance-driven travel and lifestyle accessories.

Rooted in a shared passion for design excellence and technological innovation, the collaboration brings discerning consumers the style sophistication and functional superiority they know and love from Tumi and Ducati.

The new collection launches with three sporty red travel cases, two duffels, and one backpack and crossbody bag. Speeding to the gate never looked so good with the collection’s light weight travel cases.

Designed with Tumi’s signature multi-layered ABS polycarbonate blend, the cases feature commodious nylon front panels, add-a-bag straps and aircraft grade aluminum handles.

They will be available in three sizes, including an international carry-on, Quattroporte Medium Trip Case, and Quattroporte Extended Trip Case.

Alongside the sleek cases, the collection features two vibrant red duffels, including a larger Due Porte Collapsible Wheeled Duffel and an easy-to-carry Actuator Sport Duffel. For carefree, active living, Tumi offers a high-functioning, sleek Tank Medium Backpack and Deso Small Flap Crossbody bag.

To celebrate the launch of the Ducati Collaboration, Tumi is giving two customers the Troy Bayliss Experience – a 2-Up ride on the back of Troy’s Ducati 1198S.

The experience of a lifetime will include 3 hot laps around a NSW racetrack, all the necessary safety apparel, a professional photographer to capture those unique memories and a personalized autograph opportunity with Troy.

To be in the running, make any purchase at Tumi Australia between 20th October and 6th November 2011.

Through our collaboration with Ducati, we channel the vivid vibrancy of a brand best known for adrenaline, adventure and dynamic performance,” comments Jerome Griffith, CEO of Tumi.

“Together we offer consumers an attention-drawing, statement collection that invites adventure and encourages spontaneity.”

“The partnership between Ducati and Tumi truly embodies the excellence, style, creativity and innovative design which characterises our two brands,” comments Gabriele Del Torchio, CEO of Ducati Motor Holding SpA.

“As leaders in our respective fields, Ducati and Tumi create an extremely powerful synergy that now expresses our shared passions for excellence through a new collection of attractive, high-end, quality products.

“We are particularly excited about this partnership and proud of the new collection that Tumi will release for Ducati because it further confirms our position as a premium brand. We look forward to continued success and an enjoyable and rewarding experience together.”

The new Tumi Ducati collection will be available for purchase in store Thursday 20 October, 2011.